Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. We have over 2,700+ stores in 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Spain, and Australia. 90% of Planet Fitness stores are owned and operated by independent franchisees.
At Planet Fitness, our unique mission has always been to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment. And we’re proud of the amazing Planet Fitness team that supports our clubs and team members. They are comprised of dynamic, dedicated, and talented individuals who represent our values of integrity, transparency, passion, respect, and excellence (while having fun!) in everything they do.
Joining the PF family means being part of a company that cares about bettering the health and wellbeing of our communities. It means being a part of a supportive, engaging workforce with an inclusive culture that values diversity and creates an environment where everyone can feel they belong. It means encouraging professional growth and development. It means making true, lasting connections with your co-workers with celebrations, team building activities and engaging corporate events! It means creating a positive impact in our local communities through our Judgement Free Generation® philanthropic initiative. It means being part of a brand that you can be proud of!
For the past 30 years, we’ve helped millions of people in their fitness journey and revolutionized the industry along the way. And we’re just getting started!
The Regional Manager of Fitness Operations is responsible for leading, developing, and driving performance for all Trainers within Corporate Clubs. This role ensures consistent, high-quality fitness experience across clubs while delivering strong personal training revenue, trainer development, and member engagement.
Partnering closely with Club Managers, Regional Managers, and Directors, the Regional Manager of Fitness Operations drives a high-quality, inclusive fitness experience that reflects Planet Fitness’s Judgement Free® philosophy. This role directly leads Trainers and requires strong leadership presence, business acumen, and the ability to collaborate and influence without owning full club operations.
The ideal candidate for this role currently resides near a major airport in the Eastern US time zone. This role requires 75% of domestic travel, the candidate must be CPR/AED certified, and must have a nationally recognized Personal Training certification.
- Directly manages, coaches, and develops Trainers across our Corporate Clubs portfolio.
- Recruits, hires, onboards, and trains Trainers in alignment with company standards.
- Sets clear performance expectations, conducts regular check-ins, and manages performance.
- Builds clear career pathways and development opportunities for trainers.
- Ensure all clubs in the region deliver consistent, professional, and member-focused fitness experience.
- Serves as the regional subject-matter expert for fitness programming, assessments, and training methodology.
- Ensures trainers deliver high-quality programs, movement assessments, new member orientations, and trainer-led initiatives.
- Regularly trains and upskills trainers on industry trends, best practices, and company programming.
- Partners with Club Managers and Regional Managers to support fitness and trainer experience for member retention.
- Analyzes performance data to identify gaps, trends, and growth opportunities, and uses insights to oversee and drive trainer programs across multiple clubs to support continuous revenue growth.
- Oversees trainer schedules, payroll inputs, billing accuracy, and compliance with time and labor guidelines.
- Ensures accurate administration of training systems, programs, and measurement tracking.
- Leads from the front by demonstrating professionalism, member engagement, and operational excellence.
- Implement best-in-class operational strategies to maximize efficiency, retention, and member satisfaction.
- Maintains strong visibility and presence in clubs to build trust and accountability.
- Collaborates closely with Club Managers, Regional Managers, and Directors to align trainer execution with club operations and support broader regional and organizational objectives while maintaining functional leadership of trainers.
- Ensure all trainers maintain required certifications and CPR/AED credentials.
- Travels to remote markets and tours clubs to understand the club environment and builds trusting relationships (approximately 75%).
- Performs other related duties as assigned.
- Nationally recognized Personal Training certification required (NASM, ACE, ACSM, NSCA, etc.)
- Current CPR/AED certification required
- Ability to travel to Planet Fitness Corporate Club locations along the East Coast of the US, required
- Willing and able to travel domestically 75% of the time, including some nights and weekends
- Currently resides near a major airport
- Valid driver’s license and clean driving record
- Bachelor’s Degree in Exercise Science, Kinesiology, or related field preferred
- 4-7 years of experience in personal training and/or fitness leadership
- Experience partnering with operations leaders in a multi-club environment strongly preferred
- Prior experience directly managing trainers preferred
- Microsoft Office Suite proficiency
- Exceptionally detail-oriented, efficient, and organized with an excellent ability to establish priorities and objectives
- Excellent presentation and communication skills along with the ability to communicate effectively across all levels of the organization
- Able to establish and maintain effective, collaborative work relationships with diverse individuals, internally and externally
- Creative, progressive, thought leadership with the ability to influence at all levels of the organization
- Excellent leadership skills including the ability to build teams, motivate, guide, and mentor
- Dedicated learner with a natural curiosity for consistent growth
- Exhibits comfort, ease, and flexibility working in an extremely fast-paced ever-changing, deadline-driven environment
- Cooperative team player with an upbeat, positive, “can-do” attitude!
Planet Fitness cares about you and your well-being. We offer a comprehensive benefits package to eligible employees which includes the core medical, dental, vision, life and disability as well as supplemental accident, hospital and critical illness coverage options. In addition, we are proud to offer eligible employees a generous time off program (including volunteer time), childcare reimbursement, paid parental leave, pet care reimbursement, tuition reimbursement, free Black Card membership, learning and development programs and a whole host of engagement activities. We offer a 401(k) Plan with safe harbor employer matching and an employee stock purchase plan.This role is also eligible to participate in an annual corporate bonus incentive program based on company financial and personal performance.
Note to Applicants We have been made aware of an increasing number of hiring fraud schemes across numerous platforms. Planet Fitness never requires advance payments of any kind for computer equipment or any other purpose at the start of employment. Any request for you to provide payment information during the application process is part of a fraud scheme. Further, we recommend that you do not provide sensitive personal information (SSN, DOB, driver’s license number) as part of the initial application process.
